How To Calculate The Average Time For Selling A House In The UK

Selling a home is a major process that can take weeks or months from listing to completion. The length varies dramatically by market conditions, property type, pricing and other factors. Understanding the typical timeframe involved is critical for sellers to establish realistic expectations.
Calculating the average days on the market for residential property sales provides a benchmark to gauge if your home is moving faster or slower than normal. While averages are guides not guarantees, tracking how long similar local listings take to sell gives sellers insight into their options to potentially expedite the sale. This allows adjusting pricing or marketing if needed.
This guide examines how to calculate average days on the market and use this metric when selling a house in the UK. We’ll look at current trends, break them down by property type and location, and explore the data for insights into accelerating your sale if desired.
Calculating Average Days on the Market
The days on the market figure represents the number of days between when a property is first listed for sale and when a sale is completed. Tracking this for local comparable homes that have recently sold provides a snapshot of average timeframes. To calculate the average days a property spends on the market, you need to follow a straightforward process. First, gather the sale start and end dates for a sample of at least 10-20 similar properties within the same market. Next, for each property, subtract the initial listing date from the final sale date to determine the number of days it spent on the market. After this, add up the total days on the market for all the comparable properties you’ve selected. Finally, divide this sum by the number of properties you considered to obtain the average number of days these properties took to sell. This method allows you to establish a reliable benchmark for assessing the typical timeframes properties in your local market require to transition from listing to sale. Online listings and sales records make gathering this data straightforward. Evaluating both shorter and longer selling timeframes gives a balanced view of what to expect. Comparing against more listings provides greater accuracy.
Current Average Days on Market Trends
In the UK, the average time that residential properties spend on the market currently stands at approximately 67 days, based on recent data. This figure reflects a slight cooling of the housing market when compared to its peak in 2021 and early 2022. However, it’s important to note that these averages exhibit considerable regional variation.
In England, properties typically remain on the market for an average of 64 days. Scotland experiences a somewhat longer average duration, with properties spending around 73 days on the market. In Wales, the average time from listing to sale is approximately 85 days. Northern Ireland stands out with a relatively longer average of roughly 115 days for properties to transition from listing to sale. Furthermore, within England itself, there are variations in the time that properties take to sell. In the Southeast, properties tend to change hands more swiftly, with an average of 54 days on the market. In contrast, the North of England sees a slightly longer average duration of around 85 days. These regional disparities can be attributed to factors such as local pricing and demand conditions, which significantly influence the dynamics of each property market.
Days on Market by Property Type
The type of property also plays a significant role in determining the average number of days it takes for a property to transition from listing to sale in the UK. Currently, the data reveals distinct patterns:
Detached homes tend to sell the fastest, with an average time of approximately 57 days on the market. Terraced houses follow, taking around 66 days on average to sell. Semi-detached properties fall in the middle, with an average duration of about 70 days on the market. In contrast, flats and apartments generally take the longest to sell, with an average of approximately 82 days.
This variation can be attributed to several factors, including property size, condition, and desirability. Larger and more sought-after property types in good condition typically change hands more quickly. In contrast, affordable yet higher-maintenance flats and apartments tend to stay listed for a longer duration, reflecting the dynamics of the property market in the UK.
How Pricing Affects Days on Market
The pricing strategy of a property is a key determinant of the duration it spends on the market when listed for sale. Properties that are priced appropriately for their specific market conditions and their own state tend to sell more rapidly. Typically, fairly priced properties have an average selling time of around 60 days. On the other hand, overpriced homes tend to linger on the market for an extended period, often exceeding 180 days on average. Conversely, undervalued or discounted listings tend to change hands in approximately 40 days or even less.
It’s worth noting that overpricing a property not only results in prolonged selling times but can also lead to lower final sale prices. In contrast, correctly priced homes tend to attract buyers more swiftly and often sell for higher prices in a shorter time frame. Pricing a property in alignment with the market and its condition is, therefore, a critical factor for sellers looking to optimise both the speed and value of their sale.
Factors That Can Shorten Days on Market
For sellers aiming to expedite the sale of their property, several key strategies can be employed. It begins with pricing the property competitively, aligning it with comparable properties and the prevailing market conditions. Emphasising the property’s condition and any improvements through effective marketing helps attract potential buyers. Staging the property and decluttering it to enhance its overall appeal can also have a positive impact on the selling process. To further streamline the sale, sellers may choose to be flexible with viewing times, accommodating the schedules of potential buyers. Considerations like including warranties on appliances or roofing systems can help alleviate buyer concerns, thereby expediting the decision-making process. Expanding the property’s visibility through multiple listing sites and leveraging social media for promotion can enhance the reach of potential buyers.
Moreover, being prepared to engage in reasonable negotiations to reach a mutually satisfactory deal is essential. These strategies, when combined, contribute to a more efficient selling process, attracting buyers sooner and accelerating the overall sale.
When an Extended Marketing Time Makes Sense
At times, it can be in the seller’s best interest to extend the selling period, and there are various scenarios in which this approach may be advantageous. For instance, sellers might choose to test the market with a higher price, seeking to capture the maximum possible value for their property. They may also opt to wait for seasonal upticks in demand, capitalising on periods when buyer interest tends to increase.
Another strategic move is listing the property ahead of new area developments, generating early interest and potentially attracting buyers who are looking for future opportunities. Allowing additional time for renovations and improvements can also be a compelling reason to prolong the selling period, as these enhancements can lead to higher offer prices.
In certain cases, sellers may find it beneficial to persist through negotiations to secure ideal buyer terms, which can take time to achieve. Generally, in slower markets or unique situations, opting for lengthier timeframes can result in more favourable outcomes for sellers, aligning with their specific objectives and market conditions.
Factors That Can Extend Days on the Market
Conversely, several factors can contribute to homes lingering on the market, which sellers should be mindful of. Overpricing a property relative to local market activity and comparable properties is a common reason for prolonged listing periods, as it can deter potential buyers. Similarly, presenting the home in poor condition or with significant defects can make it less appealing to prospective buyers, leading to extended selling times. Limiting viewing availability due to occupant schedules can be a hindrance as it may deter interested parties from seeing the property. Additionally, declining to make necessary repairs or address concerns flagged in surveys can prolong the sale process, as potential buyers may be hesitant to commit without those issues being resolved.
Inflexible negotiation on price or contract terms with interested buyers can also lead to delayed sales, as it may hinder the ability to reach mutually agreeable terms. Furthermore, listing a niche or atypical property with a smaller pool of potential buyers can result in an extended selling period, as finding the right match may take longer. External economic factors, such as rising interest rates and uncertainty in the market, can further contribute to delayed sales. While some of these situations may be unavoidable, it’s important to recognise that they typically result in longer listing times and may ultimately lead to lower sale prices.
Using Days on Market Metrics
For current sellers, track the average and range of days on the market for at least 10-20 comparable local properties. Compare your home’s time on the market to identify if it’s moving slower or faster than typical.
If considerably behind average, re-evaluate your pricing strategy and marketing efforts. Or accept that niche properties naturally take longer to match with the right buyer.
If ahead of averages, maintain your pricing levels and marketing activities to sustain interest and offers.
Updating averages every few months provides an ongoing benchmark to assess your home’s marketability. Just remember markets fluctuate, so rely on consistent comparable tracking rather than national statistics alone.
Conclusion
When considering ‘How long does it take to sell a house in the UK?’ The average days a home is on the market provides useful insights for sellers seeking to set expectations and evaluate their sales strategy. While UK averages currently fall around 60-70 days, local property type, pricing, and conditions vary widely. Checking comparable active listings and recent sales offers data-driven guidance to price and market your home competitively. With key metrics in hand, sellers can determine if their property is on track and make any adjustments needed to successfully sell within a reasonable timeframe.